Fresher The Content, Higher The Rankings!

If you can write fresh content on a regular basis, the better. Although not all blogs are created equal. It all depends on your niche.

Let’s say you’re writing a techno buzz blog. Your readers will rely on you to read about the latest in gadgets and technology. A daily update is best. If you do it only once a week, I guarantee your readers will turn elsewhere for info.

It’s a different case if you’re blogging about your organization, you don’t have to post every day. You can write something only whenever you have a major event or changes. After all, you already have your own set of readers who turn to your site periodically.

Which brings me to the point of the importance of a regular update on your blog if you’re concerned of your ranking in the search engines.

If your goal is to be the number one result for your keyword search, a daily update is a great help to keep you moving to the top. And if you’re already on the first page of the SERP, it will keep you there.

As any SEO enthusiast already know, spiders love to return to sites that are frequently updated. They would perhaps correlate that with constant fresh content, equals original and noteworthy content.

Update your blog as often as you think it’s needed. But don’t just post anything for the sake of making a post. Think of quality first over volume. After all, we blog for people, not for robots.

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